Artificial Intelligence will not cure all the world's ills. Neither will it cause the end of the world. It is a powerful technology. It is transformative technology, It will evolve in powerful ways. But for us, as communicators, the future is now. It is a phenomenal tool to enhance communication effectiveness, both the written and spoken word.
Simply stated, we can communicate better... more clearly, more persuasively. Existing methods of communication can be improved. The efficiency of AI likely lets us activate new channels of communication.
AI has access to the massive data set that drives Google and other search engines. AI has access to the wisdom of the ages, literally. We can weave this information and wisdom into our communication in ways that elevate effectiveness many fold.
Example Usage: Speeches, Presentations, Training Sessions. E-Newsletters, Blog Posts, Social Media Posts, Press Releases, Marketing Material, Product Sheets, Individual Sales Pesentations. Sales Micro-Communication (email, voice messages).
- Informative communication is factual: Statistics, background, facts, rules or policy clarity,
- Persuasive communication changes minds or motivates action. It must understand the mindset and emotions of the recipient and must resonate with the recipient at an emotional level. "Why does it make sense for me to respond to this messaging?" To the extent the audience includes subsets, we must understand and resonate with each subset.
And both must be communicated crisply and clearly. AI is amazing!
Open your mind. Allow the seemingly impossible to be worthy of exploration. I will present examples of AI in action that will let you imagine the possibilities that can work for you and me, as your liaison. Eventually, you won't need me. After you explore, let's talk possibilities.