ISU Sales Process

Detailed Hands-On Sales Team Communication

• Cold call scripts
• Voice message scripts
• Email follow-up templates
• Elevator pitch for person-to-person networking
• Formal desktop presentation (a surprising omission for a 40-year-old company)

Sales Literature Cabinet

• Flyer-sized event leave-behind
• 4-panel leave-behind after first meeting
• Postcard follow-up templates, based on prospect relationship stage.

CEO Level New Member Onboard

• Welcome postcard
• Orientation letter