4 of 5 Example, Our Partnership in Action

A Co-Developed New Employee Welcome/Onboard Initiative.

Direct CEO engagement in CULTURE SHAPING

Analysis—Wordcrafting

 

CEO’s Defined Goals:

- Employee would feel important and appreciated.

- Employee would feel that we are a different kind of company; style to be edgy.

- Employee would be clear that our culture is team-oriented and we have high expectations.

- Employee would be “surprised on the high side” by personal concern about transitional challenges.

 

Names Fictionalized for Privacy